Ayven Group announces the launch of a joint charitable campaign by NIVEA and supermarket chain Korzinka aimed at supporting children undergoing post-oncology rehabilitation.

From April 1 to April 31, customers can easily participate by purchasing any NIVEA products across all Korzinka stores, including Korzinka Mahalla and Korzinka Go. A portion of the proceeds will be donated to Ezgu Amal to fund rehabilitation programs and recovery retreats for children and their families.

This initiative highlights the power of collaboration between businesses and communities to create meaningful social impact. Last year’s campaign raised over 261 million UZS, enabling 25 families to receive rehabilitation support.

As a partner of NIVEA, Ayven Group proudly supports this initiative, reinforcing its commitment to corporate social responsibility. The continuation of the campaign in 2026 reflects the long-term partnership and shared mission to make care and support an integral part of everyday life.

Ayven Group encourages everyone to take part in the campaign and contribute to bringing hope, care, and positive change to children in need.